Lielo izmēru modeles boikotē Victroria`s Secret zīmolu, apakšveļā izejot ielās

"Simply Be" apakšveļas kolekcija pilnīgām dāmītēm

FOTO: EPA/Scanpix

Pāris dienas pirms ikgadējās Victoria`s Secret modes skates, britu apakšveļas zīmols Simply Be uzsāka interesantu reklāmas kampaņu, lielo izmēru modelēm apakšveļā dodoties pastaigā pa Londonas ielām.

Akcijā ar nosaukumu “Mēs visi esam enģeļi” piedalījās modeles ar 10. līdz 22. britu apģērbu izmēru.

Gājienā piedalījās tādas modeles kā - Ešlija Džeimsa, Felicita Hajvarda, Robina Lavleja un Hailija Haselhofa. Par akcijas vadītāju tika izvēlēta supermodele Robina Lavleja, kura aicināja sievietes parakstīt petīciju pret Victoria`s Secret zīmolu, kurš atkal savos šovos nav iekļāvis lielo izmēru modeles.

Nesen zīmolam nosodījumu izteica arī lielo izmēru modele Tesa Holideja, pēc tam, kad Victoria`s Secret galvenais mārketinga speciālists Eds Razeks paziņoja, ka dažādu izmēru modeļu izmantošana mazinātu “fantāzijas” aspektu.

Fotogalerija: "Simply Be" apakšveļas kolekcija pilnīgām dāmām

 
 
 
 
 
 
 
 
 
 
 
 
 

I have started an online petition -link in bio 👆 JOIN ME and lets help change the minds of Victoria’s Secret to be more diverse and inclusive of body shapes and sizes on their runways! Victoria Secret have dominated the space for almost 30 years by telling women there is only one kind of body beautiful. - you can read more in the link of my bio why it’s so important to encourage diversity for our future daughters sake. Until Victoria’s Secret commits to representing ALL women on stage, I am calling for a complete boycott of this year’s Victoria’s Secret Fashion Show. It’s time Victoria’s Secret recognized the buying power and influence of women of ALL ages, shapes, sizes, and ethnicities. The female gaze is powerful, and together, we can celebrate the beauty of our diversity. It’s about time Victoria’s Secret celebrated the customers that fuel its bottom line. Will you join me? 1 Sign the petition! 2 Encourage your friends not to tune in or attend the Victoria’s Secret Fashion Show share a photo of yourself on Instagram, as you are (not airbrushed and beautiful), use the hashtag #weareallangels to share what makes you uniquely beautiful, please tag me so I can see (@robynlawley) and @ThirdLove For every person who shares a post with #weareallangels hashtag, ThirdLove will donate one bra to @isupportthegirls (a national non-profit that collects and distributes bras to homeless women and girls around the country !!!)

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WE'RE ALL ANGELS 🙌🏻 #morethanourbodies

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